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pretty much

By Sophie Kalagas
27 September 2015

Indonesia is a huge place, capable of generating huge amounts of awesome – this is a well-known fact.

Indonesia is a huge place, capable of generating huge amounts of awesome – this is a well-known fact. New online shop Pretty Much carries only a teeny fraction of that awesome, but that’s still more than enough to inspire big Indo excitement. Created by a group of fashion-loving, Australia-based Indonesians, the shop is dedicated to featuring young independent designers from South-East Asia, and has kicked off with two labels – fbudi and Aesthetic Pleasure – that you can nab online right now.

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